As an aspiring Product Marketing Manager, my studies are focused primarily on product marketing, data analysis methodologies, and technical writing, all facets which enable me to work efficiently!
I am committed to sustained excellence and improvement, whether that be in the classroom, the office, or the home. My studies (both technical and entrepreneurial) at NJIT foster my ability to effectively manage high-stake projects, and my key accomplishments are proof:
Five Below Mobile Treasure Hunt Initiative
I am currently working as the lead product manager for a gamified mobile application designed to enhance mobile user conversion, engagement, and retention amongst Generation Alpha consumers. Implementing agile methodologies and comphrensive cross-functional collaboration to streamline development, my work on the Treasure Hunt projects to drive increases in Monthly Active Users and First-Time Downloads for the Five Below mobile app!
Creator Copilot (Financial Tracking Platform at Tapyoca Music)
As Lead Product Manager at tapyoca Music, I led product development for a unique subsidiary focused on financial tracking for creatives; I concurrently graduated from the NSF I-Corps Regional cohort, conducting 40 customer discovery sessions to better validate market fit for the product.
President of NJIT's Entrepreneurs Society
The most effective change stems from home, and I am proud to contribute towards developing NJIT's student body as President of the Entrepreneurs Society. Through accessible student workshops and collaborative networking events, we aim to spread entrepreneurship one student at a time!
Selected Works
Professional Experience
Product Tools & Methodologies
- Agile & Scrum
- Waterfall
- Asana & Jira
- Figma Design
- Google Keywords
Advanced Marketing Practices
- A/B Testing
- Positioning
- User Segmentation
- Sentiment Analysis
Technical Skills
- Python (NumPy, Pandas, Scikit, PyTorch)
- Java & C++
- Excel & Data Visualization
Advanced Statistical Methods
- Applied Statistics
- ANOVA
- Neyman-Pearson Lemma Test
- Chi-Squared Test
Let's Thrive Together!
Explore my projects and experience to see my work in action; feel free to contact me to discuss potential collaborations or to learn more about my skills and experience!